Pay Per Click (PPC) marketing or Paid Advertising, is the fastest and best way to generate instant business. PPC is the strategy where search engines like Google offer you ad space on their platforms which can be utilized by firms to reach out to their customers in an instant way.
The process begins when you identify and bid for the relevant keywords that you believe your customers would be using to find your business on the internet. Once you identify those keywords and submit your ad to Google, your ads are reviewed and displayed instantly.
Quadrant PPC is a Google Certified Partner and we help you implement the PPC strategy in the best possible way where you attain desirable results instantly.
A complete review of your existing PPC campaign would be done with focus on functioning of core factors like keywords, quality score etc. A report on your existing PPC campaign would be provided that will give you a fair idea on where your existing PPC strategy stands and how it can be improved.
Once we understand your business and identify the relevant keywords, we determine how exactly campaigns should be created for your products/services. We structure the campaigns based on your requirements, like whom you are willing to target, which location are you willing to focus on and the amount you are ready to spend on the campaign and so on. An efficient campaign would generate a good ‘Quality Score’ and also deliver increased click-through rate (CTR) and conversions.
Bidding is a critical aspect, as this would determine if your money is being spent in the right manner. We monitor your campaign to ensure you’re not over spending on any keyword. We undertake market research to determine the right amount to be bid for each keyword and also the cost per click (CPC).
Spread the Word